In the dynamic world of fenestration, it’s widely acknowledged that the aluminium market currently possesses the most energy and momentum. This trend is evident across the sector, even as PVCu shows signs of a gradual decline, as detailed in the latest market report from WindowBASE and Tommy Trinder.
This report, drawing data from the Tommy Trinder platform, clearly illustrates that the aluminium market is thriving, presenting numerous opportunities for growth. The report provides compelling evidence that aluminium is becoming a dominant material in the fenestration industry, particularly notable in both installation and fabrication sectors.
Surge in Aluminium Installers
One of the most striking findings from the report is the dramatic increase in the number of installers specializing in aluminium. Back in 2006, only 27.7% of installers were working with aluminium. By 2023, this figure had soared to 63.5%. This represents more than a twofold increase over 17 years, and the trend shows no signs of slowing down.
This surge could be likened to a modern-day gold rush within the fenestration industry, highlighting a significant shift in market dynamics. In stark contrast, the number of installers dealing with PVCu has slightly decreased, from 86.8% in 2006 to 82.5% in 2023. While this decline is not as dramatic, it does indicate a notable shift in preference towards aluminium.
Fabrication Sector Shifts
The report also highlights significant changes in the fabrication sector. In 2006, 51% of fabricators were producing PVCu. However, by 2023, this figure had dropped to 36%, marking a 15% decline. This shift is even more pronounced when examining the rise in aluminium fabrication. In 2006, only 11.4% of fabricators worked with aluminium. By 2023, this had risen sharply to 26.5%.
The decline in PVCu fabrication is partly due to challenging market conditions over the past few years, which have led to the closure of several suppliers. Smaller fabricators, particularly those with high levels of debt and insufficient foresight, have been disproportionately affected. Conversely, the rise in aluminium fabrication reflects a broader market consensus on the material’s promising prospects.
Aluminium’s Market Share
One of the most revealing insights from the WindowBASE and Tommy Trinder report is aluminium’s growing market share. Aluminium windows, bi-folds, and sliders now account for 28% of the entire market. Given Tommy Trinder’s focus on residential installers, this figure pertains primarily to the residential market. Nevertheless, for aluminium to command more than a quarter of the market is a strong indicator of its rising prominence. With continued growth anticipated, aluminium’s market share could easily surpass one-third in the coming years.
Aluminium Installers such as Ideal Glass have benefitted from the increase in demand…. “In our more affluent regions, consumers are seeing the advantage of the quality and longevity that aluminium delivers. Over the long period, aluminium is better value and a far more desirable quality appearance and mechanism that suits market trends”.
Bi-folds vs. Sliders
As aluminium’s popularity has surged, bi-folding doors initially captured the market’s imagination. Homeowners were drawn to their ability to seamlessly integrate indoor and outdoor spaces. Consequently, bi-folding door sales soared and have remained robust.
However, recent years have seen a resurgence in the popularity of sliding doors. Homeowners are increasingly favoring large panes of glass and minimal framing, which maximize natural light and enhance views of gardens and landscapes. The report indicates that the sales gap between bi-folds and sliders is narrowing, with bi-folds currently holding a 54% share compared to sliders’ 46%. This is a significant shift, considering that a decade ago, the disparity was much larger.
From personal experience, I can attest to these trends. While aluminium bi-folds remain popular, there is a growing demand for slimline aluminium sliding doors, especially among those undertaking extensive renovations or building extensions. These preferences reflect a broader desire to maximize natural light and scenic views, suggesting that the gap between bi-folds and sliders will continue to close.
The WindowBASE and Tommy Trinder market report offers valuable insights into current trends and future directions in the fenestration industry. As aluminium continues to gain momentum, it will be fascinating to see how these trends evolve and shape the market landscape.
Franchesca